It’s been a minute since the whole YouTube universe was turned upside down (who can ever forget that James Charles and Tati Westbrook drama?), but YouTube just sent some creators into a full-on freakout when it announced that it’s changing its verification requirements, which means some users will be unverified now.
“It should be easy to know when you’ve found the official YouTube channel of a creator, artist, brand, or public figure.”
In an effort to help visitors find the content they’re really looking for, YouTube said that come October, creators will have some “new eligibility criteria” to meet. They added that they’re “updating what it means for channels to be “Verified” w/ new eligibility criteria & a new look.”
“Our new criteria prioritizes verifying prominent channels that have a clear need for proof of authenticity.”
– YoutubeIn a document detailing the new changes, YouTube explained.
They added that they’ll be looking at “authenticity” and “prominence” when deciding who gets verified.
Almost immediately, YouTubers flooded the replies of the original tweet and expressed their many, many concerns, including how this new change “penalizes the upcoming YouTubers.”
“If I lose verification, which the email implies I will, my channel with 1.7 million subs will be ripe for impersonation. How does this make things clearer for either the audience or creators?”One person stated.
“Youtube. Not everyone in your God Forsaken website has to be a fucking celebrity…Everytime you do this; you drive away more and more people away with nowhere else to go.”Another person also replied to the new expectations.
“I’m really sorry to the creators who are being unverified on @YouTube today. This decision is really pointless and it’s yet another change not a single person asked for. PLEASE know that you are still valid as a creator and I hope that a stupid checkmark doesn’t discourage you! If a user gets unverified as a result of these new changes, YouTube said they can appeal.”
– james charles
But after everyone freaked out and said the platform was unverifying people, YouTube put out another statement that said they haven’t actually implemented the new changes just yet and that if someone wants to appeal their new status, they can.
The comments under that last tweet were just as furious though, so it looks like YouTube still has a situation on their hands.